Course Objectives

The aim of ART394 Graphic Print Design is to expand on foundational knowledge and skills in graphic design to create more content-driven, professional projects that will culminate in a final printed portfolio. Students will explore the various types of print mediums used in graphic design to include packaging design, environmental design, branding (clothing, stickers, mugs, etc.), publication design and screen printing. Students will learn to identify and select various quality types of paper and work with multiple printing processes. Critical thinking, creative problem-solving and experimentation will be emphasized in this advanced-level course. Additionally, students will visualize projects using current software including Adobe Photoshop, Illustrator, and InDesign.

This course is designed as a studio course in which students will complete a number of challenging assignments while learning the basic principles and standards within the graphic design industry. At the completion of this course, students will:

  • Become fluent with essential design terminology
  • Become technically proficient using industry standard software applications, including Adobe Photoshop, Illustrator and InDesign
  • Focus on craftsmanship and professional presentations of design projects
  • Apply principles of formal design aesthetics to graphic design projects to create effective visual communications
  • Strengthen creative problem solving and critical thinking skills
  • Learn to analyze and discuss your design concepts and the work of peers and professionals

JAN - FEB 2020

Tu Jan 21

Introduction to course



Start Project 1


Bring 3 ideas to next class

Th Jan 23

Review Infographic Ideas

Discuss Infographic formats

Thumbnail concept for next class


Tu Jan 28

Review thumbnails

Begin building Infographic

Th Jan 30

Digital Critique of Infographic

Tu Feb 04

Proof Project 1

Introduce Epson p600 Printing

Th Feb 06

Project 1 Due at 6:00pm on Monday

Critique on Tuesday

Tu Feb 11

Critique Project 1

Introduce Project 2

Start OSH Research



Th Feb 13

Meet at WALLER for printing information

Meet with Archives in the library for historical and graphic research

FEB - MAR 2020

Tu Feb 18

Review Thumbnails and concepts

Th Feb 20

Digital Critique of Concept Mock-ups


Tu Feb 25

Work in Class


Th Feb 27

Review Finals, send to printer


Introduce Project 3

Research and Thumbnails due next class

Bring 5 examples of appealing packaging to next class

Tu Mar 03

Review Thumbails and concepts

Discuss packaging ideas and templates

Begin designing and prototyping

Th Mar 05

Concept brief and 3 Sketches with pattern due

Work in Class

Review drafts

Demonstrate photo booth

Photograph packaging

Mo Mar 09


Tu Mar 10


We Mar 11


Th Mar 12


MAR - APR 2020

Tu Mar 17


Th Mar 19


Tu Mar 24





Review progress with packaging design

Work in class

Th Mar 26


Tu Mar 31

Packaging Design Due

Upload to Instagram

Introduce Project 4: Merchandise Design

Thumbnail concepts for next class



Th Apr 02

Review Thumbnails, begin sourcing Project 4

Tu Apr 07

Review Mock-ups

Final concept due next class, order materials

Th Apr 09

Review designs before sending to Print

APR - MAY 2020

Tu Apr 14

Introduce Project 5: Gig Poster



More Examples

Even More

Thumbnails Due next class

Th Apr 16

Review Drafts

Designer's Statement Guide

Tu Apr 21

Project 5 Due


Introduce Project 6

Th Apr 23

5 Thumbnails and Concept Brief Due

Review Thumbnails

In class Lab Project 6

Tu Apr 28

In class Lab Project 6

Th Apr 30

Review Portfolio Progress

Mo May 04

Classes End

Tu May 05


We May 06

FINAL 8:00am - 10:00am

All Projects Due

Fr May 08

Finals End


All Projects are due in the dropbox before class begins on the due date, always

All files must be properly labeled: Project Number_YOUR LAST NAME
example: 01_Dunlap.pdf

No Projects are accepted after deadline. You have remote access from any computer anywhere to the dropbox through:

remote access


Instagram Aspect ratios and Print sizes

Consider each project as a creative or conceptual puzzle to be solved. Graphic design is arrangement, organization and communication, which often require experimentation and revision to find the best choice for the particular idea. Being a creative person is an active process, so revising projects and making many iterations and exploring all of the possibilities around an idea are encouraged and ideal.

These projects are all exercises in creativity, focus on creative problem solving and technical understanding of the tools.

Projects begin with thumbnail drawings in a sketchbook (or ipad, other) to develop concepts, and then these concept drawings are presented to small groups to brain storm ideas in order to optimize the concept and image.

Computer Labs on Campus can be found at:


There is no text for this class, notes and reading material will be uploaded to this site and students will be informed when assignments are on the site. You will be required to back-up your projects with an external harddrive of USB stick. Additionally, you will need a sketchbook no smaller that 5 x 7 and no larger than 11 x 14 and a pencil or pen each class to work out ideas. We will use your free www.lynda.com/linkedin-learning subscription for at home tutorials, the link can be found on your student homepage on the Bloomu site or HERE

You will also need to purchase a 25 dollar print coupon from either Jodi Fetterolf in the Art Office or at the University Bookstore. Please purchase the coupon and turn it into to Professor Dunlap before February 6th.



Attendance is mandatory and crucial to be successful. Please make sure to look over the academic calendar to schedule any appointments or travel arrangements during breaks or outside of class meeting times. Students enrolled in studio courses are expected to attend all class sessions, as interaction and class participation are important aspects of the total learning process and should be valued as such. Students are responsible for all material presented in class and should contact the instructor for any information they may have missed. Additionally, there will be no makeup critiques, lectures, demos, or exams for unexcused absences.

If circumstances occur that cause excessive absences, the student will need to meet with the professor outside of class to discuss the situation. It will be the responsibility of the student to withdraw from class if it becomes necessary. Failure to do so could result in a poor academic standing and financial obligations.

Students are allowed three absences without penalty. After three absences, students will receive one final letter grade reduction for each additional absence. Student will not receive a passing grade after a total of Five absences. In addition, Students need to arrive to class on time and stay the whole class. Students arriving late or leaving early three times will equal an absence. Being an hour or more late or leaving an hour or more before class ends will result in an absence.


For each project you will be sent a Google form that details the individual requirements for that project (EXAMPLE ASSESSMENT HERE), and you will answer either "yes" or "no" questions regarding the tasks and knowledge you are expected to learn and be able to implement at each interval. For each question you earn a "1" for "yes" and "0" for "No" answers. Accurate self-assessment is a key factor in working successfully, so be honest with your answers. I will be there to help with answering those questions if needed, and will potentially ask you for justification for your assessment if I see a discrepancy. Your assessment involves four criteria: Technical, Formal, Professional/Craftsmanship, and Critical Thinking. These criteria are explained further above:

Evaluation Criteria

(1) Technical proficiency - use of software applications

(2) Formal - Use of accepted practices and a visible understanding of concepts and principles

(3) Craftsmanship, presentation, deadlines and participation in critique

(4) Concept, critical thinking and revision

You can earn 5 points per criteria for each project, for a total pf 20 possible points per project. You will know when the project is assigned exactly what is expected of you for that project. Each overall rating is given a grade equivalent based on the standard 90%, 80%, 70%, 60% grading percentages.

  • 20-19 points = A
  • 18 points = A-
  • 17 points = B+
  • 16-15 points = B
  • 14 points = B-
  • 13 points = C+
  • 12-11 points = C
  • 10 points =D+
  • 8-6 points = D

Art majors at the sophomore, junior, and senior level are required to participate in the departmental annual review. Specific details including portfolio requirements and review dates will be provided during the semester. Non-participation will lower your final grade by 1/3.










Any student who is eligible for classroom accommodations is invited to meet with me to discuss their concerns and to present their disclosure forms from the Office of Accommodative Services. Our University provides reasonable accommodations to students who have documented disabilities. If you have a documented disability that requires academic accommodations and are not registered with the Accommodative Services Office, please contact this office in the Warren Student Services Center, Room 043 as soon as possible to establish your eligibility. If you feel you need extra help to improve your academic performance in this or any of your courses, please consider requesting a tutor in University Tutorial Services (UTS). UTS offers peer tutoring at no charge to Bloomsburg University students. The UTS office is located in Warren Student Services Center, Room 13.

The Bloomsburg University Writing Center offers free support for graduate and undergraduate writers at any point in the writing process. Think of our consultants as your personal trainers for writing. They will not write any part of your paper, but they can help you get started and then keep going; they can read what you have written and ask questions to help you think about what your readers might need; they can work with you on grammar, mechanics, or format; and they can help you develop strategies for proofreading and editing.

The Bloomsburg University Writing Center (BUWC) opens on the first day of the semester. Hours are Mon. through Thurs. from 10:00 a.m. to 7:00 p.m. and Fridays from 10:00 a.m. to 1:00 p.m. in Bakeless 206. There are also night hours on Sunday through Thursday from 7:00 p.m. -11:00 p.m. Schweiker Room, Andruss Library. You can drop in or request an appointment through email: buwc@bloomu.edu. Visit their website (bloomu.edu/writingcenter) for more information.

Other Important Information

Disclaimer: This online syllabus is subject to change throughout the semester, students will be notified when changes are made

Plagiarism: Plagiarism is the unauthorized use or close imitation of the language, visual elements, and thoughts of another author and the representation of them as one's own original work without credit to the author. All work submitted for this class must have been made for this course and not used for assignments in other courses. Found images or downloaded images that have copyright protection are prohibited.

The Bloomsburg University Writing Center (BUWC) offers free support for undergraduate and graduate writers at any stage of the writing process. You set the agenda for the appointment - whether you are concerned about getting started, or about clarity, grammar, organization, citations or any other aspect of writing or the English language. Appointments are highly recommended, but walk-ins are welcome. Visit their website (bloomu.edu/writingcenter) for hours and additional information.

The timeline for this course may need to be adjusted for severe weather events or other unforeseen circumstances.



As of 6:00pm March 15, 2020 all classes will be online for the remainder of the semester

Stay informed - please check your email regularly so you are aware of changes

We will use the software platform Zoom - please download it (you'll have free access, so don't pay anything)

Link here

and watch the 45 minute www.lynda.com tutorial on how to use it

I will work out a test run with everyone before classes meet to ensure as smooth a transition as possible, so we can get back on it next week - we will meet at the normally scheduled time and it will be live via zoom

Continue to work on projects, if you have questions, please email me and I can answer either directly or post here

Sorry we can't sign out graphics tablets - we only have 20 and there are over 70 students enrolled in graphic design courses

Here's an alternative


James Dunlap


Office: Old Science 123


Office Hours: Mon/ Wed 2:00 - 4:00

Tu-Th 6:30 - 7:00pm

or by appointment

Phone: 570-389-3961